agency was founded in 1992 by the late David Robert Lynch King A.A..
David had been in the field of Management and Marketing for over 30
years. He was Manager of Rentokil Guyana from 1972 to1975 and with the
Neal & Massy Group (AINLIM) from 1975 to 1992 in a senior management
position. David was a Past President of the Private Sector Commission
(PSC), the Caribbean
Employers Confederation and the Rotary Club of Georgetown, and a Past
Chairman of CAGI (the Employers Organisation), and the Georgetown Club.
In 1997 he was awarded the Golden Arrowhead of Achievement A.A.. King
Advertising Limited (KAL) was started after he resigned from the Neal
& Massy Group.
At its founding the agency teamed up with what was then one of the
leading Advertising Agencies in Trinidad and Tobago, Aleong & Agostini
Ltd. The agency was then known as King Aleong & Agostini Advertising
In August 1996 the agency changed its name to King Advertising Limited
(KAL) when Aleong & Agostini Advertising Ltd closed their doors.
KAL then formed an association with Hernandez FCB of Trinidad &
Tobago, which lasted for several years until they also closed their
KAL today continues with the tradition of strong links with leading
local and foreign producers of television and radio commercials.The
agency currently enjoys a fruitful relationship with Publicis Caribbean
located in Trinidad and Greg Hoyos & Associates of Barbados. KAL's
experienced Media Department focuses on securing the correct placement
at the best rates available by maintaining constant contact with media
houses and cultivating an excellent working relationship with them.These
production and distribution networks ensure that the two crucial functions
of (i) producing creative work of the highest standard and (ii) getting
the work seen by the client’s target market are fulfilled.